Business Development/ Marketing Officer

Summary This role focuses on expanding the company's market presence by actively identifying and cultivating new business prospects. The position is vital for driving revenue growth through strategic client acquisition and market expansion, requiring a proactive approach to understanding industry trends and customer demands while fostering lasting partnerships with both current and potential stakeholders. Responsibilities Discover and nurture new business avenues and prospective client bases. Execute comprehensive market analysis to detect emerging trends, client requirements, and competitive landscapes. Establish and sustain robust connections with both existing accounts and future partners. Market and promote the organization's products and service offerings to specific target audiences. Source new leads and pursue follow-up actions on identified business prospects. Create and deliver proposals, pricing quotes, and persuasive business presentations. Formulate and execute plans designed to boost sales volume and expand market share. Track market dynamics and submit periodic reports along with strategic feedback. Act as a corporate representative during conferences, trade shows, and networking gatherings. Work closely with leadership and cross-functional teams to meet established business objectives. Requirements Requirements: Proven ability to identify and secure new business opportunities. Experience in conducting market research and competitor analysis. Strong relationship management skills for client retention and acquisition. Expertise in product promotion and targeted marketing strategies. Capability to generate leads and manage the sales pipeline effectively. Proficiency in preparing and delivering business proposals and pitches. Strategic planning skills focused on sales growth and market expansion. Competence in monitoring industry activities and reporting findings. Strong representation and communication skills for external events. Ability to collaborate across departments to achieve organizational goals.