On Premise Marketing Manager

Company Description

Going where we have not gone before. As an On Premise Marketing Manager, you’ll drive Red Bull’s presence and consumption across key accounts, independent outlets, and the local scene with a core focus on LSR/QSR, catering and recreation. Your mission is to build the brand, activate impactful campaigns, and nurture trusted relationships with industry stakeholders. If you thrive on new ideas, collaboration, and inspiring both consumers and partners, this is your opportunity to shape Red Bull’s future in the On Premise world.

Job Description

On Premise Marketing Management

• Adapt and execute international marketing guidelines for local needs.
• Develop and deliver the On Premise Marketing Business Plan for your portfolio.
• Coordinate installations and activations across key accounts and outlets.
• Collaborate with the national marketing team and translate insights into action.
• Monitor market trends and identify new opportunities.
• Lead a focused portfolio of segments and occasions, enabling teams to drive consumption.

On Premise Trade Marketing Management

• Develop and execute trade marketing strategies using global guidance and local insights.
• Create segment-specific strategies and coach the On Premise team.
• Lead key account marketing with the National Key Account Team, forming strategic partnerships.
• Manage tool procurement, budgets, and planning.
• Oversee the Digital Poster plan and ensure effective use.

Consumer Marketing

• Develop initiatives and adapt national campaigns for the On Premise.
• Deliver scalable, impactful programs to win consumers and build brand habits.
• Collaborate with teams across brand, culture, sports, and media.
• Execute campaigns focused on priority occasions.

Industry Marketing

• Create concepts and initiatives to engage venue staff, decision makers, owners, and influencers.
• Develop performance-driven ideas to increase share of mind and sales.
• Build strong relationships with agencies, influencers, and national decision makers.

Leadership

• Share best practices within national and international teams.
• Grow a network with external agencies and key influencers.
• Allocate marketing budgets efficiently and monitor POS tool placement.
• Coach and train the On Premise team, including regular field days.
• Contribute insights as a member of the On Premise Leadership Team.

Live the Red Bull Culture and Company Values

• Act as a role model and ambassador for the brand.
• Foster a “can-do” attitude and focus on opportunities.

Qualifications

• University degree preferred (business, marketing, or similar).
• 4+ years’ marketing experience in a commercial environment; On Premise experience is an advantage.
• Self-motivated, entrepreneurial, and able to work independently in a fast-paced, field-based environment.
• Trade marketing knowledge and understanding of the consumer journey in the On Premise.
• Strategic and commercial awareness, including sales and finance processes.
• Strong prioritisation, organisational, and analytical skills.
• Excellent communication, listening, and negotiation skills.
• Flexible to work nights and weekends at times.
• Digitally literate.

 

Additional Information

In return, Red Bull will offer you a competitive package. You will become an integral member of our high performing team and will receive world-class training and development opportunities. We are proud that we have a supportive & inclusive team culture and to celebrate this we provide our team with regular social events.
Our mission of Giving Wings to People and Their Ideas also includes our employees. Our people have the freedom to work on what matters in the way they want to. To ensure we give our people Wiiings we challenge everyone to develop towards mastery in their field and champion this by giving everyone rich job experiences and ongoing coaching and professional development opportunities.

Doing the right things has always been part of Red Bull’s DNA. This demonstrated through our commitments to keeping our team safe, leaving our playgrounds better than we find them (sustainability) and ensuring we have the right 11 players on the field (diversity & inclusion). We are a social organisation where global and local collaboration is expected and encouraged.

Join us and work for a company where you will be empowered to work with professionalism, focus, responsibility, and passion as a Red Bull Entrepreneur

Join us for your next adventure where you will be able spread your wings and realize your true potential. If this role energises and excites you apply today to start your journey at Red Bull.

You warrant that:
• You have read and understand the Privacy Statement and the Red Bull New Zealand Privacy Policy.
• You are qualified to work in New Zealand and understand that Red Bull New Zealand may require you to provide evidence of this to comply with its obligations under the Immigration Act 2009.
• All the information you have submitted to Red Bull New Zealand Ltd (including via this application and any attachments) is true, accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application, review any employment offer made to you and potentially dismiss you from any employment with Red Bull New Zealand Ltd.