The Ad Monetization Specialist focuses on driving ad revenue growth and optimizing user experience for multi-market app and web publishers through continuous mediation, waterfall, and placement optimization.
What You’ll Do
Monitor ad monetization performance and troubleshoot performance issues for App and Web publishers across multiple markets (e.g., VN, SG, MY, KR, CN, IN, TH...).
Uplift Ad revenue for app/web publishers via:
Review publisher ad monetization accounts (e.g., AdMob, GAM, AppLovin MAX, LevelPlay, AdSense, etc..) and optimize ad revenue.
Consult on ad logic, frequency capping, ad positions, sizes, and formats, and test new placements while monitoring performance and user experience.
Test new ad networks, analyze mediation performance, adjust waterfall pricing, and execute A/B tests.
Analyze publisher user behavior (e.g., GA4, Firebase) to improve user experience and perform basic UA reviews to support the UA team.
Create Performance review slides to update publisher with performance and provide new suggestions
Understand internal & partners platforms/features to find optimization opportunities
Perform qualitative and quantitative research to explore new optimization methods, build new process
Conduct different kinds of research (market, competitor, user,…) to provide strategic learnings for business and build strategy
Who You Are
Bachelor's degree or equivalent experience in AdTech, game monetization, or product-driven environments (SSPs, publishers, game studios).
Experience working with ad networks, ad logic, and pricing optimization across mobile apps and web platforms.
Solid understanding of display advertising, programmatic ecosystems, marketing, and data-driven solutions.
Detail-oriented, well organized with good sense of responsibility
Proficiency in English is a must, and the ability to communicate in other languages (Japanese, Chinese) is highly desirable.
Strong analytical and problem solving skills with outstanding communication
An open mind with strong willingness to learn
Logical, data-oriented, and tech-drivenKnowledge of multiple front-end languages (e.g. HTML/ CSS, JavaScript, XML, jQuery), JavaScript frameworks (e.g. Angular, React, Node.js...), or platforms/tools like iOS, Android, Unity, and Firebase is a big plus but not required.
Why You'll Love It
Competitive Salary
Performance Review (2 times per year)
Performance Bonus
Annual Leave
Quarterly, Annual MVP Awards (prizes up to 5,000USD)
Private health Insurance
MacBook to be provided
Good chance to explore new trends in the digital market
Opportunity to learn and work with the most advanced advertising technology platforms
Work in professional, active, international and dynamic environment
Platform Operations Executive (App/Web Ad Monetization Specialist), Platform Operations · AnyMind Group · Ho Chi Minh City, Vietnam | Uhired AI